A serum is a highly concentrated skincare product containing active essential ingredients that regenerate and nourish the skin. Those active ingredients penetrate deeper than moisturizers.
Why does my beard need serum?
The essential nutrients in the serum help increase the growth of your beard, thicken it and give it a soft feel, while maintaining its health.
Do men need to nourish their skin?
Even though the male skin tends to have higher concentrations of elastin and collagen than the female skin, the daily shave or facial hair can irritate the skin, dry it and cause redness. To that you can add the environmental damages that harm the efficiency of the skin’s natural barrier against allergens and bacteria. That’s why, men who want to maintain healthy looking skin and beards should have a good skin care routine.